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SoCal Blanks

SoCal Blanks is a premium knitwear manufacturer, importer and distributor of PFD (Prepared For Dye) shirts and premium apparel.

Fresh Look

One of the top priorities of this project was to re-enforce the company's brand with a fresh clean and colorful website.

Cheerful and vibrant the new website gives the SoCal Blanks line a fresh, exciting and contemporary new image. Crisp clean design makes the site inviting and fun.

Emphasize Differentiation

An important feature with this website redesign was to drive home the company's key differentiating feature which is their ability to dye their garments to any Pantone color as well as their ability to create any custom treatment available today. Plus they offered products that were Made in the USA, which is also somewhat unique in this industry.

SoCal Blanks
 

Notes:

Wireframe:

Home Page

Design & Layout:

Color Palette